Rothschild Anoints Alexandre Heir As Family Cements Reign

via: Bloomberg
by: Jacqueline Simmons and Anne-Sylvaine Chassany
July 20, 2012

Alexandre de Rothschild said his father always told him to “do what you want — if you want to play tennis, go ahead.” Alexandre, now 32, did not devote his life to perfecting his serve, breeding horses, or the other pursuits one might imagine are available to a scion of the world’s biggest family-owned bank.

Instead, he took jobs at other financial firms before joining the family business four years ago, becoming the seventh generation of a banking dynasty that can be traced to the 18th century.

Today, as the firm undergoes a generational shift to younger bankers, he’s being groomed to run Rothschild and succeed his 69-year-old father, David, within five years, according to three people with direct knowledge of the plan.

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